Let’s face it – most people are not born with the natural ability to step in front of a camera and form immediate connections with the audience.
When a skilled orator steps on screen and broadcasts into our living rooms, we don’t even notice the camera. When a camera-shy guest speaker does the same, the results can be the exact opposite, even when his/her content is outstanding.
The good news? With a bit of help, you can easily avoid this fate.
In “The Art of Executive Appearance”, Yousef outlines his time-tested strategies for speaking confidently in front of crowds.
Tired of letting stress and nerves dictate your appearance? With this book, Yousef’s expert mentorship will help you understand the causes of these issues, and provide you with some winning strategies for leaving these doubts behind in the green room.
From keynote speeches to YouTube vlogs, appearance optimization has never been easier. Download a sample of Yousef’s expert advice below to see for yourself.
Yousef is a news anchor, bestselling author, and entrepreneur. With many years as the creator and face of top-rated international programs, he has developed cutting-edge strategic counsel on how to shape one’s image for maximum clout on TV and on stage. In over a decade of live television, Yousef has hosted high-profile figures including heads of state, CEOs, and billionaires.
He joined Bloomberg TV in 2016 after five years as an anchor with CNBC in London. As a regional correspondent, Yousef courageously reported from hotspots across the Arab World at defining historical moments. It was at Egyptian Television where his career began as a young broadcaster. He graduated with two journalism degrees from the American University in Cairo and is fluent in four languages. Although a hardcore globetrotter, home bells ring in Cairo and Zurich.